M&M’S Unveils Custom MAMMA MIA! Candy
The legendary bite sized candy M&M’S® announced today that MAMMA MIA! is now the only Broadway musical whose logo visitors to the M&M’S® store in Times Square may custom print on their special chocolate buttons. All “Big Apple” souvenirs should taste this good!
Mars Retail Group unveiled a new personalized printer at M&M’S® World New York, which allows guests to create customized M&M’S® right in the store. Visitors can select from a variety of images and create customized messages that will be printed on M&M’S® Brand Milk Chocolate Candies in about two minutes.
Guests can choose from 15 different colors and one mix blend, as well as select two images and create two customized messages to feature on their personalized M&M’S® blend. In addition to MAMMA MIA!, people will be able to select from images including the “Big Apple,” “I Love NY,” the Statue of Liberty, as well as the New York Giants, New York Jets, New York Yankees and New York Mets logos.
Each M&M’S® Brand Milk Chocolate personalized blend will be available in 10 oz., 12 oz., 16 oz. and 32 oz. containers starting at $19.99.
Now celebrating 10 smash hit years on Broadway, MAMMA MIA! is one of the most successful musicals of all time anywhere in the world and is now 10th longest running show in Broadway history.
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