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May 19, 2011
The Broadway Channel launches consumer website at www.broadwaychannel.com
New York-The Broadway Channel and its family of programming has launched a comprehensive consumer oriented website providing instant access to Broadway Headlines, Ticketing, Show Merchandise and Broadway Reviews. The Broadway Channel website provides continually updated and comprehensive theatrical video content from the Broadway Channel family of programming including: What’s Hot on Broadway with Maribel Aber, Broadway Previews, OFF and Las Vegas Previews. Soon to be launched programming includes: Broadway on Tour and West End Previews in late Spring 2011. All individual theatrical content including theatrical trailers, star interviews, opening night coverage, awards coverage is all featured throughout the website.
United Press International and the Broadway Channel are pleased to announce a partnership; one that leverages the strengths of one of the most storied names in news with the best the theater has to offer. By bringing a Broadway beat under its wings, UPI will expand its entertainment coverage beyond the standard Hollywood-focused coverage and provide even more comprehensive Broadway coverage. The enhanced website introduces comprehensive theater coverage as a content and site partner that will allow for Broadway Channel content to be provided to UPI.com with UPI Headlines and photos to be featured as part of the Broadway Channel headlines section. “I’m excited to work the Broadway Channel as this will offer our audience a richer experience within our entertainment vertical,” says Seyla Seng, Director of Digital Business for United Press International.
Long time Broadway collaborator, Andrew C. McGibbon, provides Broadway reviews as part of the new Broadway Channel website. A veteran in the convergence of Broadway and the Internet as a company manager before starting a website that later became known as Playbill.com. After four years managing Playbill.com, Mr. McGibbon spent nine seasons as the website manager and video segment producer for TonyAwards.com . He started TheAndyGram.com in February 2009 as an outlet for his reviews of New York theatre. Mr. McGibbon is a member of the American Theatre Critics Association, the Drama Desk and the Independent Theatre Bloggers Association as well as Actors Equity and AFTRA.
About The Broadway Channel
One on the aisle and a backstage pass to the best of Broadway! It’s all here on The Broadway Channel®: The Broadway Channel is a full-service media company that produces and distributes video and television programming for Broadway, Off-Broadway, Broadway on Tour, Las Vegas, Performing Art Centers and Regional Theatres nationwide.
The Broadway Channel family of programming includes Broadway Previews, OFF, Broadway on Tour, Las Vegas Previews, West End Previews, Broadway Profiles and What’s Hot on Broadway. The Broadway Channel’s digital network provides Broadway Previews as daily programming via a dedicated cable channel into Manhattan hotel rooms. The Broadway Channel network allows for “time of day” airing of theatrical programming, commercials, ticket billboards and star interviews. Programming features include instant “Broadway Weather” powered by Accu-Weather and special programming featuring Broadway trivia, Tony and Drama Desk coverage.
The Broadway Channel network airs theatrical programming into many media outlets including TIVO, YouTube, Sprint TV, Apple iTunes, Dish Online and JetBlue Airways and Samsung TV and Blu Ray Players. Broadway Channel is content provided on a host of media outlets reaching over 14 million combined: cable households, cellular phones, DVR’s and web based consumers. It’s all here on The Broadway Channel.
About United Press International
Since 1907, United Press International (UPI) has been a leading provider of critical information to media outlets, businesses, governments and researchers worldwide. UPI is a global operation with offices in Beirut, Hong Kong, London, Santiago, Seoul and Tokyo. Its headquarters are located in downtown Washington, DC, surrounded by major international policy-making governmental and non-governmental organizations.
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